Posted by willcritchlow
It’s time for a quick mid-week geek-out – I wanted to collect together a bunch of resources I have written on first touch tracking in Google Analytics including (for the first time that I’m aware of), the technical implementation details:

Following a Whiteboard Friday recorded when I was in Seattle a month ago or [...]

Over the past year pharmaceutical companies have tweaked their email marketing campaigns to focus more on consumers, instead of physicians – and their metrics reflect that shift. So says to Epsilon’s…<img src="http://feeds.feedburner.com/~r/marketingvox/rss/~4/7qFfpAXLbiw" height="1" width="1"/>
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NBC is saying that brands that advertised during last Friday’s telecast of the opening ceremony of the Vancouver Winter Olympics reaped big benefits from their advertising dollars.
NBC commissioned…<img src="http://feeds.feedburner.com/~r/marketingvox/rss/~4/HGb-aLTGVIY" height="1" width="1"/>
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Campaigns:
JetBlue marketer to agencies: find me on Twitter.
Ad Technologies:
Video ad networks embrace retargeting.
Social Media:
The syndication of Twitter.
Facebook users spending 7 hours a…<img src="http://feeds.feedburner.com/~r/marketingvox/rss/~4/Zu1oGx51M4c" height="1" width="1"/>
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Posted by Dr. Pete
Late last year, Google announced that they would be rolling out personalized search even for visitors who weren’t logged into a Google account. There’s been a lot of talk in the SEO community about how this affects the already dubious future of rankings, but it seems to boil down to one simple [...]

Every small to large scale business owner is now realizing the importance of search engine optimization. With online business world becoming more predominant, individuals and companies are investing a significant amount for effective website promotion.
The search engine optimization & marketing industry is witnessing a rise in the number of SEO companies. Though business owners find [...]